Search for tag: "jennifer aaker"

Podcast: Jessie Wisedom

In this podcast Professor Aaker chatted with Jessie about how she empowers her team to find and tell stories that show the impact of their technology on their customers.

From  Pablo Woythaler 360 plays 0  

Guest: Blair Christie

From  Jon Jamieson 457 plays 0  

Guest: Nicole Kahn

Nicole Kahn, Co-Lead Design Change, IDEO

From  Jon Jamieson 368 plays 0  

Guest: Leslie Witt

Leslie Witt, Associated Partner, IDEO

From  Jon Jamieson 119 plays 0  

Guest: Tory Burch

Tory Burch, Founder and CEO of Tory Burch, shares her view on story in business.

From  Jon Jamieson 200 plays 0  

Guest: Nathan Hubbard

Nathan Hubbard, Head of Commerce at Twitter and former CEO of Ticketmaster, shares how he uses personal story to drive business story.

From  Jon Jamieson 24 plays 0  

Guest: Nancy Duarte

Nancy Duarte, principal at Duarte Inc., shares her insights on the power of story. A job of every leader, she says, is to curate the stories in their own culture. You need to find the meaning of…

From  Jon Jamieson 257 plays 0  

Guest: Mindy Grossman

Mindy Grossman, CEO of HSN, shares her story of using story to drive business.

From  Jon Jamieson 94 plays 0  

Guest: Jeff Jordan

Jeff Jordan, Investor at Andreessen Horowitz, shares how story is a way to bring content to life, why authenticity is key, and how stories drive buy-in and investment.

From  Jon Jamieson 496 plays 0  

Guest: James Buckhouse

James Buckhouse, Head of Content and Design at Sequoia Capital, discusses four types of stories to tell in business.

From  Jon Jamieson 697 plays 0  

Guest: David Hornik

David Hornik, General Partner at August Capital, shares how story is not independent from the listener, and how humor can play a role in telling engaging stories.

From  Jon Jamieson 5 plays 0  

Guest: Christiana Shi

Christiana Shi, President of Nike Direct-to-Consumer, shares her definition of story and the best tips on storytelling.

From  Jon Jamieson 378 plays 0  

Guest: Christian Roman

Christian Roman, story artist at Pixar, brings insights to storytelling from the movie industry.

From  Jon Jamieson 424 plays 0  

Guest: Amy Brooks

Amy Brooks, EVP of Team Marketing & Business Operations at National Basketball Association, shares her personal story of why she works at the NBA, why stories are important to her and how to use…

From  Jon Jamieson 92 plays 0